There is nothing sadder than someone having to eat a Panera bread bowl alone. That’s why for #NationalBestFriendsDay we created a one-off bread-bowl-for-two. Panera loved it so much they actually went ahead and tested it in one of their markets which led to a nationwide release in Febuary 2019. 
The Internet took notice. 
Client: Panera 
Agency: Anomaly