We didn’t just launch a new campaign, we helped launch a whole new sports league. But it’s not just any sports league, a golf leauge. But not just any golf league, a golf in an arena with a giant screen a moving green a ref and the top players in the PGA divided into teams that play in a primetime slot on ESPN. So to get people intirgued we simply just dared them to see if they could keep up with TGL.  

22.7M                      12-Years-Younger                 18%
Viewership               Avg. PGA Audience                  Awareness in all Adults  

Client: TGL  
Agency: BarkleyOKRP